A Western New York home photographed at twilight by Buffalo Homes
Why Sell With Buffalo Homes

40,000+ Western New Yorkers are already watching.

They follow us for Buffalo real estate. When your home lists, it goes in front of all of them.

1,000,000+Views Per Month
1,000+Listings Marketed & Sold
10+Years Representing WNY Homes
The Buffalo Homes Difference

Traditional listing practices vs The Buffalo Homes marketing advantage

Zillow and Realtor.com are built for hundreds of millions of people. We built this for Western New York.

Your home lands on Zillow, Redfin and Realtor.com the week it lists. That part is automatic. What those sites cannot do is put your listing in front of 40,000+ Western New Yorkers who follow us because they genuinely care about this market.

They forward your listing straight to their sister, their coworker, or their friend who has been searching for homes in your neighborhood. Every listing gets Zillow's reach. A Buffalo Homes listing gets local trust.

Traditional listing practices
The Buffalo Homes advantage
The media
Inconsistent photos. Maybe a floor plan.
Photos, drone, floor plans, and video, all built to engage our local audience
Where it goes
MLS, Zillow, Redfin, etc.
All the normal listing sites plus every one of our marketing channels
Who sees it
Anyone who searches with the right filters, for the right neighborhood, at the right time.
40,000+ Western New Yorkers who are passionate about this market and actively searching for homes
Who it comes from
A national brand with no local stake or trust
Buffalo Homes, the most trusted name in real estate marketing in WNY
What you hear back
Only what your realtor shares, or what you think to ask
Tracked data, constant performance updates, and a real look at the interest in your listing
Case Studies

Three homes. Three different problems.

The clearest way to show what the marketing is worth is to put these side by side. A $2.5 million home at the very top of the market, a city home listed in the dead of winter, and one that had already been sitting with no interest. Three different problems. One solution.

Case Study 1 The top of the market

636 Lebrun Road: a $2.5 million home at full asking price.

At two and a half million dollars, the pool of people in Western New York who can actually buy a home is very small. Finding them is not a matter of being listed. It is a matter of reach. This one went out to 146,000 people, had a pending offer inside two weeks, and sold for the full asking price.

  • 1
    Listed at $2,500,000 on June 23, 2025In Amherst, at the top end of the Western New York market.
  • 2
    Our marketing went out on June 25Two days after it hit the market.
  • 3
    146,000 views2,600 likes, 2,000 shares, and 275 saves.
  • 4
    Pending offer within two weeksAt this price point, that is fast.
  • 5
    Sold at the full $2,500,000 asking priceClosed exactly two months after it went live.
275 people saved this listing to come back to.At $2.5 million, you do not need thousands of buyers. You need to reach the few who are real.
146,000Views on a home most buyers cannot afford
2 weeksFrom our marketing going live to a pending offer
$2.5MSold at the full asking price, no reduction
636 Lebrun Road, Amherst, photographed by Buffalo Homes
636 Lebrun Road, Amherst, photographed for the listing.
Case Study 2 Listed in the worst month of the year

34 Richmond Avenue: $51,000 over asking, in January.

Conventional wisdom in Buffalo is to wait for spring. This one listed at $499,000 on January 27, 2026, in the middle of winter, with our marketing live within a day. It reached 90,000 people, had a pending offer in five days, and sold for $550,000.

  • 1
    Listed at $499,000 on January 27, 2026The middle of a Buffalo winter, the hardest stretch of the year to sell.
  • 2
    Our marketing was live within a dayNo waiting for spring.
  • 3
    90,000 views3,200 likes, 1,300 shares, and 70 comments.
  • 4
    Pending offer in 5 daysFive days, in January.
  • 5
    Sold for $550,000$51,000 over the asking price.
The season was never really the problem.A home nobody sees sits in June too.
90,000Views, in the slowest month of the Buffalo market
5 daysFrom listing to a pending offer
+$51,000Sold at $550,000, over the $499,000 ask
Twilight exterior photograph of 34 Richmond Avenue, Buffalo, in the snow See The Post On Instagram
34 Richmond Avenue, shot at twilight for the listing. This is what January in Buffalo actually looks like.
Case Study 3 We came in after it had already sat

21 Parkside: three offers in a week, $25,000 over asking.

The home was listed at $700,000 and it sat. The owner cut the price by $50,000 and brought us in to market it. We produced the video and ran it across Instagram, YouTube, and Facebook, where it reached more than 50,000 Western New Yorkers. Three offers came in within a week, and it sold for $675,000.

  • 1
    Listed at $700,000, and it satOn the market, drawing no real interest.
  • 2
    Cut to $650,000 and Buffalo Homes brought inA $50,000 reduction and a real marketing push, at the same time.
  • 3
    50,000+ views from Western New Yorkers1,200 likes, 75 comments, and 600 shares across Instagram, YouTube, and Facebook.
  • 4
    Three offers within one weekFrom our marketing going live.
  • 5
    Sold for $675,000$25,000 above the new asking price.
  • 6
    The buyer said where they found itThey told the owner directly: Buffalo Homes' Instagram.
"They did an incredible job capturing beautiful photos and videos of our home for sale. The quality of their work was outstanding and really showcased our home in the best possible way."Ellen Lutes, owner of 21 Parkside
50,000+Views from Western New York residents
3 offersWithin one week of our marketing going live
+$25,000Final sale price over the reduced asking price
The Buffalo Homes listing video produced for 21 ParksideWatch The Listing Video
The listing video we produced and ran across our channels.

Worth being straight about: the price came down and the marketing went up at the same time, so the $50,000 reduction is part of this story. But a price cut on its own does not produce three competing offers that bid a home $25,000 back above the new asking price. Being seen by the right 50,000 people does.

Client Reviews

From people who sold their home.

Five-star reviews, left on Google by sellers we worked with.

★★★★★

"Buffalo Homes Media & Marketing was the perfect solution for letting buyers in the community know my home was for sale. They photographed my home and property with still shots, videos and drone footage creating a great online representation. The pictures and videos are beautiful. At the open houses I was impressed by the number of people that had looked at some form of Buffalo Homes Media & Marketing. Thank you Matt and Zach for the great work. My house has sold."

JL
Jeanne LanganGoogle Review
★★★★★

"Would recommend Buffalo Homes services 11/10! Overall just an awesome experience! They did an incredible job capturing beautiful photos and videos of our home for sale. The quality of their work was outstanding and really showcased our home in the best possible way. We highly recommend them to anyone looking for professional real estate photography and marketing services. They truly went above and beyond! Don't hesitate, just hire them!!"

EL
Ellen LutesGoogle Review · 21 Parkside
★★★★★

"Matt was lovely to work with. He confirmed the shoot a few days prior, showed up on time and worked efficiently and professionally and was in and out with an excellent quality of work. They made our house look wonderful and we can't wait to list it. We will be recommending them to everyone we know who is looking to put their house on the market!"

AC
Aidan CampbellGoogle Review
What Your Home Gets

The whole production, not a photo shoot.

Professional Photography
Interior, exterior, and twilight work shot the way we shoot every Buffalo Homes listing. See the listing portfolio.
Listing Video
A real walk-through film, not a slideshow of stills with music over it. This is what actually travels on social.
Its Own Page
A dedicated page for your home with the video, the details, and the neighborhood, at a link you can text to anyone.
Our Local Audience
Your home goes out to 40,000+ Western New Yorkers who follow us across Instagram and Facebook.
Real Numbers
Views, saves, and inquiries on your listing specifically. You should not have to take anyone's word for how it is going.
The Right Listing Agent
We work alongside agents all over WNY and we know who is good at what. We connect you with the one who fits your home.
How It Works

Three steps, and no cost to start.

1
Tell Us About Your Home

The address and your timeline, which lets us get started. We evaluate your home properly so we are both starting with up-to-date information.

2
We Put A Plan Together

We walk you through what we would do with your specific home, and we connect you with the listing agent we think is the right fit.

3
Your Home Goes To Market

We produce the media, your home gets listed, and we market your home to our 40,000+ local followers.

Not ready to talk to anyone yet? Start with a free home valuation or read our tips for selling your home in Buffalo.

Get Started

Tell us about your home.

A few quick questions. No cost, no obligation, and we will not pass your information around.

Is your home currently listed? *
When are you hoping to sell? *

Free, and no obligation. We may receive compensation when we introduce you to an agent. We never sell your information.

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